In 1997 DRAFT FCB had grown to be the world's largest agency network. But we recognized
that evolving market trends required new ways of doing business and decided to meet those
changes head on. Thus, DRAFT FCB was born. To better serve our clients. Today these eight
best-in-class companies form the world's leading marketing solutions network. The combined
talents and global reach of our WorldGroup companies allows us to offer our clients tailored
solutions that aim to transform their brands and grow their businesses.
Over the past 5-6 years, Thailand's commercials have undergone a complete change in trend.
This came aboutwhen DRAFT FCB decided to act upon an idea by employing a group of award
winning, creative directors as commercial film directors. What transpired was a far greater
understanding of commercials and marketing briefs. We do work with advertising agencies in
a warm and friendly fashion. A working relationship which is fused together by mutual
understanding, where both sides consult with each other to develop ideas to their full potential.
Where script written is shared, all for the sole purpose of achieving the perfect film incorporating
sound ideas and techniques.